DIPLOMA IN MEDIA SCIENCE: 12 months

GENERAL

  • Grooming
  • CV writing
  • Interview etiquettes
  • How to Handle oneself in the interview

MEDIA STUDIES

  • Introduction to Media Management
  • Characteristics of Media Markets
  • Media and Communications Research Methodologies
  • Sales, Marketing and Brand Management
  • The Organizational and Economic structures of the major Electronic Media Industries
  • Programming Methods and Strategies used in Media Industries
  • Advertising, Production and Programming – Purpose and Activities
  • Media and Internet Management in the Digital Age
  • Newspaper, Magazine and Book Management
  • TV, Radio, Movie, Video and Music Management
  • Controversies and Issues affecting Electronic Media Organizations
  • New Technologies and their Impact on the Electronic Media
  • Legal, Ethical and other Regulatory Challenges facing the Electronic Media

SCRIPT WRITING

  • Research
  • Dos and Don’ts of a Script
  • Elements of a good Script
  • How to write an effective Script
  • Styles & Techniques of a Script
  • Scripts for Joint Radio show
  • Scripts for Film based show
  • Scripts for Issue-based show
  • Scripts for Commercials and others

RADIO AND RADIO JOCKEYING

  • History and general awareness about Radio
  • Types of various Radio Broadcast, Functions and Characteristics of Radio
  • Changing Trend in Radio Broadcasting, the growth of Radio during different ages
  • Latest trends and Commercialization of Radio
  • Professional Radio Jockeying – An Overview
  • Studio Etiquettes, Studio Equipment
  • Microphone techniques, Use of Microphone
  • Qualities of a Radio Jockey, Hosting an effective Radio show
  • ‘On-Air’ Presentation Skills, Elements of a successful performance
  • ‘Live’ Shows, ‘Live’ Calls, ‘Live’ Reporting and‘Live’ Announcement
  • Style and Techniques for conducting Celebrity Interview

PROFESSIONAL ANCHORING – TELEVISION & STAGE

  • An Overview of Professional Anchoring
  • Skills In the use of Language, Feelings for the Words
  • The Techniques of Non-verbal Communication
  • Expressive Use of Body Postures, Facial expressions and Movement
  • Sense of Pace, Timing and Style
  • Positive Presentation Skills
  • Talking to Public, Talking to Camera
  • How to Bring Natural Energy and Expression to any read
  • Exercise for Relaxation
  • Make up and dressing up for the show

PROFESSIONAL VOICE OVER

  • The Voice-over industry – An Overview
  • Understanding and Analyzing of Professional Voice Over
  • Voice Modulation, Voice Control and Voice Exercices
  • Voice Over on a variety of a Script: Documentaries, Corporate Films, Animation Films, IVRS, Book Trailers and Online Media Presentations.

AUDIO PRODUCTION

  • Sound: Introduction, Understanding and Theory
  • Basic Electronics and Digital Audio
  • Basic Audio Functionality and Audacity
  • “On-Air” studio and Acoustics
  • Microphone and Console Operations
  • Method of Recording, Analog Recording and Digital Recording
  • Digital Sound Editing, Editing tools
  • Mixing and Mastering, SFX, Mixer Controls and Levels

NEWS READING

  • News Anchoring/News Reading: An Overview
  • Duties and Responsibilities
  • News Agenda and Legal Issues
  • News Scripts, Fluency, Voice, Pitch, Tone, Intonation, Inflection
  • Screen Test Tips and Techniques

SELF-BRANDING AND SOCIAL NETWORKING

  • Branding yourself within the industry
  • Creating your Marketing Plan
  • Making the RIGHT Contacts to Get Hired
  • Using Social Networking to get work
  • The Knowledge and Confidence to find your Success
  • Self-review Critics of Current and Past Performances